LEADS-2-WINS
HELPING EARLY-STAGE SOFTWARE DEVELOPMENT FOUNDERS BREAK THROUGH THE $1 MILLION
ANNUAL SALES REVENUE BARRIER...AND BEYOND
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Able to take on new customers?
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Testing product market fit for emerging markets or introducing innovative products?
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Revenue growth unpredictable or slow?
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Have a technical or services background without much prior GTM and sales experience?
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Don't have a proven ICP and repeatable sales motion?
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Need more quality leads, meetings, and opportunities likely to convert into new customers?
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Sales led growth, not product lead growth (PLG)?
LEADS-2-WINS SYSTEM OPTIONS
1
SALES POSITIONING WORKSHOP
Your sales messaging (story), positioning is your most important sales asset.
If you don't get this right your marketing and sales efforts will disappoint.
Pieces of it end up in all your sales and marketing communications; website, phone calls, voicemails, emails, social media profiles and messages, discovery meetings, demos, presentations, and proposals.
Can decision-makers and decision-shapers, from your ideal target future customers, quickly understand why they should change the way they’re doing things today and engage with you to do so?
Do you have a compelling sales story around customer pains you remove, problems you solve, opportunities you help them capture and results you achieve for them?
Does your messaging position you as a value-creator, advisor, and professional problem solver?
This workshop will make a huge difference in your ability to create and win more new sales opportunities.
INVESTMENT:
$ 997
2 hour virtual workshop
Pre-workshop assignment
Unlimited email support after the workshop
2
DONE-WITH-YOU SALES MARKETING
I haven’t met a single bootstrapped founder who has this nailed.
Mostly because they don”t have the time, expertise or funds to do so.
I’ll work with you to set up and execute an outbound system that will produce quality leads that turn opportunities and new customers.
Without the high cost and complication of trying to put together different systems to do so.
Includes:
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The SALES POSITIONING WORKSHOP
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Setting success metrics
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Fine-tuning the criteria of your Ideal Customer Profile (ICP) target accounts
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Creating a curated list of ICP target accounts with verified stakeholder information
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Using AI with human insight to write response inducing sales marketing communications
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Setting up and executing semi-automated customer attraction campaigns
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A system to stay in touch with your customers, so your competition doesn’t steal them from you.
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A system to stay in touch with prospects who aren’t ready to buy now, but likely to in the future.
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Setting up a starter Hubspot sales hub (CRM) to manage leads, prospects, opportunities and customers.
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As-needed sales coaching to advance and win opportunities.
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You taking over the entire system anytime you choose,
INVESTMENT
Starting at $1,995 /MONTH
6 month commitment
3
CONSULTING AND COACHING
Whether you want consulting, coaching, or a bit of both, Strategy Sessions will be perfect for you.
With over 45 years of sales experience under my belt, I've probably dealt with the challenges you're facing.
I’ve designed these options to help you solve specific problems without breaking the bank.
OPTION 1.
A Two-hour Strategy Session so we can deep-dive into your situation and design solutions and action plans quickly.
Strategy Sessions are $500 and include reviewing materials prior to our session.
OPTION 2.
A Six-Week Strategy Program.
We’ll meet six times for 60 minutes over a six week period, and step through your business goals and challenges.
I’ll provide you with practical strategies and tactics you can implement to solve problems and produce results.
And you'll have access to unlimited email support.
The fee for the Strategy Program is $1,200
Why work with me?
As a salesperson, sales leader, founder, consultant and coach I've personally helped 28 software development comapnies bring in over $19.4 million in verifiable net-new customer sales revenue.
And that's only for the first year' revenue.
Everything I've learned and continue to learn in driving net-new sales revenue is available for you.
Curious to learn about other ways I could help you grow your net-new sales revenue?
If you think you’d benefit from an exploratory call, I'd be happy to visit with you to learn more about your situation and objectives, discuss options for how I might help you, and then together, co-create a unique “package” that fits your budget and maximizes impact.
Book your 30 minute free go-to-market strategy session HERE
EXAMPLES OF CLIENT RESULTS
Anton Dy Buncio
Co-Founder & COO
"I worked with John to test the viability of a new market. His sales marketing outreach campaigns resulted in us adding new customers to our portfolio"
Rakesh Sharma
Founder and President
"John was instrumental in helping us secure initial meetings through marketing and sales outreach with decision makers from our target accounts, one became a very successful (IPO) customer of ours"
Omer Tadjer
CEO and Co-Founder
"John helped us grow our sales in the USA by executing sales strategies and tactics which resulted in us growing our pipeline and bringing in new customers"
